KD Hospital
A hospital more concerned about people staying well and away from the hospital!
So promoting preventive medicine and messaging was the key to the communication.
From brand identy Careforce created to show the superior medical staff on duty to Blossoms the natal care was an effort to stay true to the ethos.
The annual Marathon property was the biggest communication outlet for the brand shy of going in mass and saying visit our hospital! From the conceptualization of the idea to the execution, KD Marathon is a labour of love and many firsts in the city marathon scape which boasts of much bigger and older marathons vying for attention.
As stand up comedians called the serious marathon runners to the precatory workshops, the influencers added to the charm by being the lead media.